As anyone who reads my blog or follows my tweets knows, I’ve been working for a new startup called OpenSky since February 2010. We’ve launched a new ecommerce platform and aim to reinvent ecommerce as people know it online. One of the big things we are doing is making it so anyone can sell OpenSky products from anywhere online. In the spirit of eating my own dogfood, I’ve become an OpenSky seller.
Today I visited one of the largest national office supply outlets. I had a specific purpose in mind. I needed to pickup 2 wireless routers and 1 audio cable. What transpired caused me to wonder why anyone does any offline shopping anymore. My experience at the store caused me to reflect on the many things we simply put up with at the store which we would never permit online. To begin with I had to drive to the store.